TrueStrike vs Fiberbuilt - real difference or just marketing?

These seem to be the two premium options everyone talks about. TrueStrike uses that gel divot system while Fiberbuilt has the grass-like turf that moves.

I've never hit on either so I have no frame of reference. For those who have tried both:

1. Which feels more like real turf?
2. Which is better for feedback on fat/thin shots?
3. Durability after 1+ years of heavy use?
4. Any differences in how launch monitors read off them?

Price is similar so that's not a factor. Just want the best feel and durability.